Drink like an Underwood
"I have a hectic schedule and Vitamin Water really helps to keep me going," said Underwood. "I like to have a lot of energy on stage, and since Vitamin energy happens to be my favorite flavor, I'm thrilled to have my name on it."
Underwood is co-creating a limited-edition label for Vitamin energy, which will be available in stores this summer. The label will speak about Underwood's endorsement for vitamin water and feature facts that people may not know about Underwood.
Underwood will be featured in commercials out this summer.
"Carrie epitomizes what vitamin water stands for - healthy living, great personality, natural talent and lots of energy," said Rohan Oza, senior vice president of marketing, Glaceau Vitamin Water. "We are proud to be the first brand to figure out how to bottle Carrie Underwood's energy."
Labels: Carrie Underwood


0 Comments:
Post a Comment
<< Home